Expand your value creation process beyond your company boundaries
with Original1 On-DemandIncrease the transparency in your value chain and enable tracking and tracing for you and your business partners –
anywhere, at any time, for each individual item.
Increase confidence and protect your brand with SmartEye und SmartEye Pro
Verify the originality of your products on the go and create new marketing channels towards your consumers.


The first step to Original1 On-Demand is the online registration. Once you complete the registration form we will get in contact with you to validate the information you provided. This is a necessary step to ensure that you are entitled to act on behalf of your company entering product information in Original1 On-Demand.
After successful registration you can enter all necessary company information such as address, contact person, payment and system-related information in the Original1 On-Demand Administration Center. This includes a choice of how many digits a serial number contains (between 2 and 11 digits) or which GTIN standard should be used.
In Company Settings you can select if you want to use your own systems to create serial numbers or whether you would prefer Original1 On-Demand to assume this task. You also specify whether you want to connect an external Track & Trace solution or use the On-Demand Track & Trace system.
Information which you store and manage here is inherited by all new products as default settings. You can change the default information at product level.




